What you'll learn
Digital Marketing Course
Master Digital Marketing from Scratch and Build a Successful Career
Become a job-ready digital marketing professional by learning the latest marketing strategies, AI-powered tools, and industry best practices. This comprehensive Digital Marketing Course is designed for beginners, students, working professionals, entrepreneurs, freelancers, and business owners who want to build a strong online presence, generate leads, and grow businesses through digital channels.
Throughout the program, you'll gain practical experience by working on live projects, creating marketing campaigns, optimizing websites, and using industry-standard tools. By the end of the course, you'll be equipped with the skills required to secure a job, start freelancing, or grow your own business online.
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Course Syllabus
Module 1 ( Digital Marketing Overview )
- What is DM?
- What will you learn
- How are the days planned
- How are the days planned
- Customer Value Journey
Module 2 ( Digital Marketing Overview )
- Website Planning
- Domin & Hosting Basics
- WordPress Website Creation
- Website Publishing
Module 3 ( Digital Marketing Overview )
- On Page SEO
- Local SEO
- Off Page SEO
- Mobile SEO
- Search Console
Module 4 ( Digital Marketing Overview )
- Google Adwords
- Online Display Advertising
- Mobile Web Marketing
- Video Marketing
- Youtube Ads
Module 5 ( Digital Marketing Overview )
- Facebook Marketing
- Instagram Marketing
- Pinterest Marketing
- LinkedIn Marketing
- Twitter (X) Marketing
- Influencer Marketing
Module 6 ( Digital Marketing Overview )
- E-mail Marketing
- Campaign Creation
- Lead Nurturing Basics
- Email Automation Concepts
Module 7 ( Digital Marketing Overview )
- WhatsApp Marketing
- SMS Marketing
- Lead Engagement
- Customer Communication
Module 8 ( Digital Marketing Overview )
- Google Analytics
- Online Reputation Management
- Analysing Competition
- Growth Hacking
- DM Tools
Module 9 ( Digital Marketing Overview )
- Form a custom-tailored content strategy
- Choose the right tactics (e.g. Blog , White Paper , Newsletter, etc.)
- Define your audience & buyer persona
- Outline content within each part of the funnel
- Ensure your content will be properly formatted
- Traget topics/concepts that will generate search engine traffic
- Weigh & choose distribution methods
- Setup custom reporting within Google Analytics for ROI tracking
Module 10 ( Digital Marketing Overview )
- Get Freelance Projects
- Affiliate Marketing
- Adsense and Blogging
- Collection using Escrow
- Withdrawing Using Paypal
- Blogging Secrets
Career Opportunities
- Digital Marketing Executive
- SEO Specialist
- Social Media Manager
- PPC/Google Ads Specialist
- Digital Analyst
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